Client: Global Environmental Services
As businesses everywhere are jumping on the green movement, one Connecticut-based company stands out as a catalyst to the movement in the state. In the spring of 2008, a major trash hauling company in Southern Connecticut decided it was time to diversify and not just adopt "green" practices themselves, but help other companies to employ eco-friendly practices as well.
The new venture called Global Environmental Services is now a leader in the food by-product waste hauling and recycling industry. As Connecticut’s only food by-product waste recycling company, Global sought out Xpresso to become well-recognized in the region, and expand their customer base.
Xpresso also helped Global launch a major PR campaign aimed at increasing brand awareness, focusing on the positive environmental impacts recycling food-waste has on the planet. Xpresso showcased Global’s innovative services and practice of turning your garbage and food scraps into reusable, renewable resources such as nutrient-rich top soil and compost, which is carried out by hauling the food waste to a food waste recycling plant in Northwestern Connecticut.

